Samsung on Wednesday introduced 60 new innovative products across various categories, including mobiles, tablet PC, ‘Smart' TVs, laptops and refrigerators, to further strengthen its position in the Indian market.
“India has tremendous growth potential for us where the market is maturing fast. We have the potential to reach No.1 market share in numerous categories while strengthening our partner and channel relationships,” Samsung South West Asia Operations President and CEO Jung Soo Shin, who also heads Samsung India, told journalists here.
Mr. Shin said in 2010, Samsung achieved 60 per cent growth rate in Southwest Asia operations at $3.5 billion, contributing to the company's $135.8 billion in global revenues — the most successful in Samsung's history. “This year, we are targeting 40 per cent jump in revenue to reach $4.9 billion,” he added
In India, Samsung is expanding its portfolio across all categories with special focus on products with more advanced technologies like ‘Smart' TVs, 3D televisions, Blu-ray players and Galaxy ranges of mobile phones and tablet PCs. “Our focus is on this smart categories across all our product range. We want to leverage on the smart technology and drive our growth in future,” Mr. Shin said.
“We have now introduced around 35 new models of television, expanding its 3D range, besides unveiling latest versions of Galaxy Tab and mobile phones that will be made available from next month onwards.
Besides, we have brought a new range of cameras, refrigerators and washing machines. In all, 60 new products are being launched to strengthen our product portfolio in the market,” Mr. Shin added.
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